Webinar Recap: How to Fix Your Law Firm's 2024 Business Plan
If you’re a practicing lawyer, you’re bound to be head-down on substantive law practice. You know – billable hours. It can be hard to carve out time to work on your business, but lagging behind in developing the business of your firm can get in the way of the actual practice of your firm. Business can be something of an experimental process, especially if you’re just winging it.
But you’re in luck – two of the best legal business experts are here to lend you their insights. In this webinar, Lawmatics CEO and Co-Founder Matt Spiegel welcomes Jared Correia, CEO of Red Cave Law Firm Consulting, to detail everything you need to set up your firm’s business for success in 2024.
Time Stamps of Key Takeaways
0:00 — Introductions
Meet Matt and Jared. Matt is an attorney who ran his own criminal defense practice before becoming a legal tech entrepreneur. Jared, also an attorney, advises law firms on business practices like marketing strategy, technology, and financial management. (Check out this section to hear about an incident involving golf and attempted bovineslaughter…)
9:03 — Step One: Build a Go-to-Market Plan
A go-to-market plan is about making sure you reach the audience you need to. Here, Jared and Matt discuss the importance of identifying and organizing your contacts, creating resources and reference materials, and figuring out ways for you to get out and meet more people.
25:26 — Step Two: Build Workflows
Workflows aggregate tasks for optimum efficiency. Jared walks through some popular frameworks for developing these processes and the importance of technology, particularly automation, in building streamlined workflows.
37:18 — Step Three: Pick the Right Software
Jared identifies four types of software every modern law firm needs to be successful: productivity, case management, accounting, and customer relationship management (CRM). He and Matt talk about the value of each, and how the right features and integrations are crucial to making the operations of your practice seamless.
44:51 — Step Four: Leverage Data
What can data tell you? How do you acquire data and determine what’s relevant to making decisions for your practice? What key progress indicators (KPIs) should your firm monitor? Jared and Matt break down how to make sense of all the numbers.
52:58 — Q&A
Have burning questions? Matt and Jared have answers. Thanks to everyone who contributed their questions to the chat!