Reach your prospects and clients where they are everyday—their inbox

Easily set up drip email automation for sending personalized, scheduled and targeted emails. Win new and repeat business using Lawmatics drip marketing campaigns for law firms.
Legal CRM Automation
drip campaigns for law firms

Drip Email Automation

Hands-off, drip automated marketing without losing touch

Build repeatable processes with email marketing drip campaigns that send automatically the moment you move a lead or client from one stage to the next. Standard tasks and checklists ensure you and your team deliver consistent service at every stage of the client journey.

By using marketing drip campaigns in Lawmatics, we have been able to streamline our follow-ups because all of our emails are built into our lead conversion campaign. As a result, our practice has grown significantly.“

— Clark F., Facebook Group Member

Law Firm Automation Software

Workflow automation for law firms to send the right message at the right time

There’s no time like the present to engage and re-engage your clients. Never miss a critical moment with Lawmatics trigger-based email marketing campaign feature.

Whether it’s a welcome email for new clients, a triggered law firm marketing automation email series to stay top of mind for clients once their case has closed, or an invitation to a prospect for a free case evaluation—Lawmatics helps you nurture and engage leads and clients when it matters most.
drip campaigns for law firms
Custom Email Suite

Law Firm Email Templates

Personalize your messaging for each client with beautiful law firm email newsletters

Make your message memorable with custom-branded email templates. Lawmatics law firm CRM makes it simple to enhance your emails by adding a personal touch that really wows your prospects and clients.

Legal Data Analytics

Law firm data analytics to track your results in real-time

With Lawmatics Marketing Drip Campaigns and visual data analytics for law firms, you can see who’s opening, clicking, and sharing your emails, so you know which leads to reach out to, and which ones to continue nurturing. Save valuable time, while ensuring the growth of your law firm.
drip campaigns for law firms

Frequently asked questions

What is an email drip campaign?

An email drip campaign is an automated cycle of emails sent on a specific schedule as a response to a particular action. For example, if a client signs up for a newsletter, or schedules a consultation, it will trigger a series of automatic marketing emails sent out over a period of time. The idea is to keep clients engaged to scale your business without you having to do a thing. Meanwhile you can focus on what you do best—practice law.

What is email drip marketing?

Unlike traditional automated emails, drip marketing is a little more sophisticated. Drip marketing offers a much more advanced and tailored message to the right person at the right moment. Although very similar to automation, drip campaigns are a pre-created series of tailored messages that have been scheduled over time. 

From a welcome email to a promotional message a few days later offering a little more information about a firm, the idea is to nurture and engage leads through the client journey from one stage to the next using personalized content rather than generic. Intuitive, easy, and time-triggered—email drip marketing is an all in one solution to making law firm’s marketing efforts stand out.

What do email drip campaigns solve?

Email drip campaigns streamlines law firms’ marketing tactics to ensure that no opportunity is missed during the client journey. Lawyers can choose their own custom triggers to determine what action will result in what kind of message at what time. By sending out carefully constructed and strategically timed emails, the chances of converting a lead to a client is significantly increased. The end result is more time gained for busy lawyers who have more important things to do than send out marketing emails, and ultimately more revenue.

What do I need to create an email drip campaign?

Creating an email drip campaign may sound daunting at first. However, with Lawmatics it’s easy to set up an automated workflow with a simple visual interface. It’s as simple as using any data you choose in your CRM database to determine what marketing emails should go out next. Whether it’s a follow up message sent out after a visit to a law firm’s website or a promotional email after someone downloads a case study, attorneys can easily program whatever triggers work best for their practice.

Lawmatics' easy drag and drop feature makes it simple to build everything from a simple follow up campaign to a complex multistage journey. Once an email drip campaign has been created, attorneys can measure and analyze how well it’s performing using the data and analytics feature. Integrating an email drip campaign into a marketing strategy can help better engage, delight, and retain leads with a customized and client-focused experience that yields the maximum amount of results. Sign up for a free product demo today!

Law firms love Lawmatics

Our customers give their clients the client-focused experience they deserve. Learn how they do it all with Lawmatics.
Conti Moore Smith
Case Study

How Lawmatics helped Conti Moore Law, PLLC save time and cut costs while driving 2x growth

Conti's law firm has doubled the amount of business it is handling in the last year. With Lawmatics, they are well equipped to efficiently manage the increase in work.
Case Study

Lawmatics powers rapid growth of Arizona criminal defense firm

Unified by their commitment to outstanding legal representation, Ryan McPhie and David Lish leveraged Lawmatics to grow their practice from a small operation to three locations with over 20 staff members.
Matthew Sullivan
Case Study

Accelerated intake increases profit for family law firm

Matthew Sullivan of Sullivan Law & Associates is able to process a higher volume of leads and convert more prospects into clients by accelerating intake with the help of automation tools offered by Lawmatics.
Contact us if you have any questions
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